Utah's 2023 NBA All-Star game had record-low viewership. Can the

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2021 NBA All-Star Game - Wikipedia

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The dwindling popularity of the All-Star Game should concern the NBA - Sportcal

Tough calls, no-brainers and the tall task of selecting 2023 NBA All-Star starters

NBA All-Star Game flops, Daytona 500 flat, XFL sluggish on a busy weekend: Sports on TV - The Athletic

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NBA All-Star grades - The best and worst from every event during All-Star Weekend in Utah - ESPN

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