Columbus Crew officially rebranded Columbus SC amid intense fan
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South Carolina rebrands school logo, re-sparks 'USC' debate - On3
The Athletic Hockey Show
Columbus SC owners respond to pushback on Crew's rebrand
Columbus Crew SC to rebrand, change name and unveil new logo
Columbus SC rebranding draws criticism from fans
O'Dwyer's May 2023 PR Firm Rankings Magazine by O'Dwyer's PR
Columbus SC reveals new branding, logo; will keep Crew as nickname
Columbus Crew SC new logo, name change angering fans
Breaking down the Columbus Crew rebrand, step by bewildering step